HONOR, the No. 1 smartphone brand in China, officially revealed that Jackie Chan is its Year of the Dragon ambassador.
The announcement happened at the HONOR Magic6 series and HONOR Porsche Design launch for the Chinese market. In light of the symbolism of the dragon being a high-ranking status, HONOR said it chose Jackie Chan not only because the award-winning actor lives up to the stature of a dragon, but also because he has the determination to constantly pursue excellence.
In the coming months, the company will work closely with the celebrity to bring a series of exciting activities for HONOR fans and tech enthusiasts alike in its home market.
Actor Jackie Chan for HONOR. This is in Chinese
In order to connect technology to more consumers, HONOR launched a series of New Year-themed activities, services, and benefits in the past.
This time, the company prepared a magical New Year’s Eve light show that combined modern technology and traditional architecture at the Taiyuan LIFE store. It was a visual feast aimed to bridge technology and art, as well as the collision of classics and the future to accompany consumers in 2023.
On New Year’s Eve, HONOR also road-tested HONOR 100 series smartphones equipped with SLR-level cameras to help customers take breathtaking photos.
This is a release from HONOR Philippines. For local updates on the brand, check out HONOR Philippines’ social-media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok Shop: (Tiktok.com/@honorphilippines). For the complete list of its retail stores, go to https://www.hihonor.com/ph/retailers/.
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