Dates set for Xiaomi PH relaunch, 2nd Mi store opening

Where are all the Philippine-based Xiaomi homies at? Gather around, we’ve got two good news for you.

First, Xiaomi executives from the mothership will be here for the official Xiaomi Philippines launch. Or the official announcement of its return rather. If you recall, the world’s fastest-growing smartphone company entered the Philippines in 2014, but quietly left a little over a year after. The focus on ecommerce, a concept that was still relatively new in the country at the time, may have something to do with it.

The executives will share its plans at the relaunch that’s slated for March 13. This comes close to a month after the first Mi Authorized Store — located at TriNoma Mall — opened its doors to the public. Here’s the invite that we got from Xiaomi.

“Good morning Alora,

Global technology company Xiaomi invites you to a media briefing next Tuesday, 13 March 2018, 10.30am at ___________.

Xiaomi executives will share the company’s plans for its Philippine market expansion, following the launch of its first Mi Authorized Store in the country, as well as its online store in Lazada Philippines.

Xiaomi will also announce its latest product offerings for the country, led by the #EntryLevelSmartphoneKing, Redmi 5A.

We value your time and we will start as promptly as we can. Kindly RSVP at ___________.com or +6391___________.

Looking forward to seeing you!”

Second, there is already a final date for the opening of the flagship store at SM Megamall. We went there on March 2 to see how the construction was going. Watch the video we took below, and you’d see that it was far from finished.

Raw footage taken on March 2, 2018, showing the Xiaomi Mi Authorized Store at SM Megamall

Because of that, we had thought that the flagship-shop opening might happen end-March. We were wrong. According to our contact at Xiaomi, the launch of the second Mi Authorized Store in the Philippines is set for March 17. That’s juts nine days away from today, so you won’t have to wait long.

Next week is a busy week for Xiaomi indeed. If you have questions you’d like us to ask the company’s executives, feel free to contact us through our social-media channels. Or you may email us at editorial[at]revu[dot]com[dot]ph.

Learn About This Author

Alora Uy Guerrero

Editor-in-chief: Alora Uy Guerrero has 22 years of experience as an editor for print and digital publications such as Yahoo. She took time off journalism to manage OPPO’s digital-marketing campaigns. When not busy with her babies, she’s working on Revü, a passion project — or probably traveling or obsessing over her favorite bands, movies, TV shows, and basketball teams.